The Sabre-toothed Tiger on the Investment Committee
Why even stock market professionals make decisions like Stone Age people – and what it costs them.
Your brain was built for hunting mammoths and fleeing, not for asset allocation – and no job title can protect you from that. Nikolas Kreuz, CEO & CIO of INVIOS GmbH, uses neurofinance to show how dopamine, cortisol and herd instinct secretly influence every client meeting and every investment decision.
You’ll go home with six tried-and-tested rules that will help you capitalise on the market’s irrationality, rather than falling victim to it yourself.