FFB Practical Tips, Part 2: Three Objections That Good Advisers Love
You’ve no doubt experienced this before: you advise your client on a sensible investment and meet with resistance. “I’d like to wait and see first,” they might say. What should you do?
In the FFB Practical Tips, Nikolas Kreuz offers valuable advice on how you can use behavioural economics to respond to typical, often emotional client behaviour.
In Part 1 of this series, you read about how basic neurobiological patterns influence investment decisions and how you can address them using behavioural finance. Part 2 now focuses on typical objections raised by investors and how you can respond to them constructively. Once again, behavioural economics provides valuable insights.
(For institutional investors only)